Category: industry comment
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Bella Macchina
Speedsters. There are a few around suddenly… and the reason? Rivals are reacting to Ferrari and their Monza SP1/SP2. I want to quickly write this post about probably my favourite production car design right now (in 2021) and it’s the now 3 year old design of the Ferrari Monza SP1. The single seat version is…
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Practical cars. Rationalism, or not.
Consumerism and useless product design… This blog is titled autoSTYLING for a reason. I couldn’t get a car design URL…. but seriously it is important that the word styling was used. I am a design lecturer, but when I started this blog I just wanted to talk about cars as a passionate hobby and only…
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10 car design leaders
I was asked my opinions on some current leaders in the world of car design. I actually checked up a little of each designers background, and decided to repeat my thoughts here for this blog. Mostly my educated guess about each person, with some anecdotal evidence. I also know a little more than I am…
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Cyberuckus
Wired Magazine – CYBERTRUCK news article Now that the hype, the hoopla, the circus, etc has died down… (do you see why Tesla did it?) what do you all think of the Tesla Cybertruck? WIRED Magazine called me on the day of the reveal, hours after seeing it- I had to give some kind of…
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Posh Evoque
The Range Rover Evoque is supposed to be posh… so in 2012 it was launched by Posh. Posh Spice of course, the infamous Victoria Beckham. At the time the event and project that was organised by JLR to launch the car gently raised a few eyebrows when Mrs Beckham presented a special edition of the new…
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Lexus LS analysis
Well this debate began over on Twitter, with some other working car designers being quite vocal on how bad this new Lexus LS design is. I think it has problems, but I am willing to accept some progressive experimentation. Lexus in particular has been heavily experimenting in various styling and surfacing ideas, some good some…
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feeling the pinch
Time for some design trend analysis. This started as a small observation of a certain car, but as usual the observation seems to apply to so many new cars this post has expanded hugely. Trends spread fast in the automotive design world, and when one large corporation owns many brands it can infiltrate across the range very rapidly. In…
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Crossover evolution
Way back in 2007 Nissan decided to abandon the battle that they were losing against the VW Golf and Ford Focus (C-segment). The Almera was a good car, but a sales/profit disaster. To replace this model, they looked to their brand new London “think-tank” design studio. That team came up with a radical and fashion…
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the car industries coolest brand…?
I received this email from our co-blogger here, regarding a design talk given some months ago by current head of Advanced Design at Jaguar, Julian Thompson. It relates to the CX-17 crossover concept, and also gives us clues to the deep rooted changes in Jaguar management that have enabled the design-led (Apple like?!) resurgence of…
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kit cars
kit cars are the future Interesting article about VWs modular MQB system of parts sharing, and how others like GM are failing to believe in it.
thoughts on automotive design 